It’s official: Tennessee’s ready to welcome back travelers. And it’s providing an incentive.

Together with country superstar Brad Paisley, Governor Bill Lee recently announced a state-sponsored airline voucher giveaway for travelers who book a trip through Tennessee On Me. The vouchers — which are redeemable for flights to Chattanooga, Knoxville, Memphis, and Nashville on American, Delta, or Southwest airlines — are worth $250 each and will be awarded to a total of 10,000 travelers. The giveaway is first-come, first-served, though, so you better book fast.

On the state’s decision to organize a tourism campaign, Governor Bill Lee said in a statement, “Tennessee is known around the world for its music, scenic beauty, and iconic attractions. We’re ready for people to come to Tennessee ‘on me’ to enjoy live music all over the state created by our talented musicians and songwriters like Brad Paisley.” Paisley’s most recent hit, “City of Music,” celebrates all things Nashville, which travelers are being encouraged to do as well.

How to win a voucher is simple: All you have to do is book a two-night stay at one of the state’s 60-plus participating hotels between July 11 and December 30, 2021, and flights on one of the participating airlines. One night of your stay must fall on a Sunday, Monday, Tuesday, or Wednesday. Then, if yours is one of the first 10,000 bookings, you’ll receive a voucher via email between 48 and 72 hours after you click submit. Read the full list of rules and details here.





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